Strategy

Technology is changing the nature of practice. To remain relevant, AEC professionals must shatter knowledge silos and embrace integrated, design solutions. Parametric Monkey works with organisations to develop strategies, processes, structural changes, and skillsets, to enable digital design and innovation to flourish.

Digital Transformation Strategy

One of the biggest causes of failure in implementing disruptive change is the over-reliance of software solutions at the expense of the human side of innovation. A digital transformation strategy offers clarity in decision making around future investments relating to innovation and technology.

Software Strategy

No one software can do everything. Design professionals must embrace a software ecosystem and use the best product for the job. However, if left unplanned, this can quickly get out of control. We help you develop workflows and strategies that reduce the duplication of work, maintain continuity of data, and facilitate iterative design changes.

Customised Tools

Customised digital tools can accelerate your workflow and can provide a competitive advantage over your competitors. We develop automation processes and User Interfaces (UI) in both Grasshopper and Dynamo for your specific needs.

From Our Blog...

Rethinking Revit: Our Stockholm syndrome

Over recent weeks there has been a furore surrounding Autodesk and their flagship product, Revit. An open letter to Autodesk called into question Revit’s value given escalating licencing costs with stagnant product development. Some long-term customers have even begun considering abandoning Revit altogether and switching to rival software. So how has all of this come about and what’s to take away from the situation? This article offers an alternative view on the matter, suggesting a whole rethink of our relationship with Revit altogether. The Autodesk open letter For years, Architects have complained… Read More

Rediscovering Flux: Lessons for generative design software

One of the recent occurrences that have puzzled me is the number of visitors to parametricmonkey.com looking at Flux tutorials. I’ve even had requests to buy the software. So why is this puzzling? Well firstly, Flux closed down over two years ago. And secondly, I’ve been debating what to do with out-of-date tutorials; delete or keep for prosperity? This dilemma got me thinking a little deeper than my superficial WordPress issues. Despite Flux no longer being in existence, it was more relevant than ever. But to understand why let’s start at the… Read More

Identifying innovation opportunities

In our previous article, Understanding Innovation, we learnt about innovation and disruption theory and how to differentiate between sustaining technologies and disruptive technologies. This article, which forms part two of our digital transformation series, continues the narrative by discussing how organisations can identify innovation opportunities and make an informed decision without biases. With resources traditionally focused on project-based work, how and where Architecture, Engineering and Construction (AEC) companies direct their efforts is critical. ”I suppose it is tempting, if the only tool you have is a hammer, to treat every problem as… Read More